
Shanghai CIIE and China distribution discussions
Italian consumer-goods, food and industrial-solution teams can prepare CIIE visits around imports, Chinese distribution channels and local cooperation, with specific questions to explore in meetings.
Business-visit programme
Shanghai
4 days, adaptable to your brief
Export brands, channel managers and industrial-solution teams
Why this theme
CIIE announces 5–10 November 2026 in Shanghai, with business areas spanning consumer goods, industrial technology, food and services.
01 / Questions to resolve
Priorities for this visit
- The product is clear, but Chinese buyers’ channel questions are unfamiliar.
- Meetings, displays, samples and local delivery are not yet in one plan.
02 / Relevant conversations
Potential contacts
Relevant exhibition areas and public business events
Importers, channel contacts and service providers accepting appointments
Purchasing or technical contacts for the intended application
Visits and meetings depend on the host’s appointment confirmation.
03 / Suggested programme
An indicative day-by-day programme
- Day01
Prepare the China-market brief
Check product material, sectors and shareable information, then define channel assumptions to explore.
- Day02
Visit by sector
Visit relevant consumer, industrial or food areas and record channel needs and adaptation questions.
- Day03
Turn interest into concrete questions
At confirmed meetings, discuss roles, samples, display and next steps without assuming market approval or sales.
- Day04
Prepare the follow-up
Organise contacts, feedback and open points, identifying specialist compliance, testing and import questions.
04 / Before departure
What to prepare
View the preparation checklist3
Bilingual company introduction, catalogue and China-market objectives.
Clarify whether you are visiting, exhibiting or arranging business appointments.
Confirm sample, labelling and import requirements with the appropriate specialists.
05 / Meeting records and follow-up
Deliverables to agree in your brief
View the handover materials3
- 01Market-discussion questions and target contacts
- 02Meeting feedback and product-adaptation questions
- 03Post-fair follow-up, samples and responsibilities
06 / How we can help
Applications, meetings and on-site coordination.
Supporting services
Help with applications, targeted contacts, business interpreting and Shanghai arrangements.
For exhibitors, coordinate display planning, stand construction and on-site arrangements.
Confirm sample storage, receiving, dispatch and venue access windows for the project.
Industry and fair updates
- CIIE · official business exhibition
Official 2026 dates and Business Exhibition sectors.
Scope and responsibilities
The programme adapts to your requirements. Meetings, access, storage and delivery conditions are confirmed in writing; purchasing, certification and import decisions belong to the client and relevant specialists.
Keep preparing your plan
- ServiceTravel and business in China for Italian groups
- Practical guideFirst sourcing trip to China: preparing your brief
- Practical guideHow to prepare materials for a business interpreter
- Trade fair editionIntertextile Shanghai Spring · 2027
- Business visit programmeEnergy storage, charging and automation visits in Shenzhen